The Myth Of Collaboration Over Competition In The Interior Design Industry

collaboration over competition

Rah, rah, everybody get a flag and wave it. We’re going to cheer each other on and have an eternal kumbaya moment. Cue the virtual group hug. 

I want to fucking vomit. This “movement” is such complete and utter bullshit. It’s not unique to the interior design industry, but it’s a growing movement amongst women entrepreneurs.

Shitpreneurs Get Pissy-Pants When Called Out

Once upon a time, there was a design business “coach” who joined my now defunct free Facebook group. 

I, not thinking she was my competition (because she’s not), had no problem with her joining the group. Until…

Until she started soliciting the members of my group via Messenger trying to get business from them. Um, no we are not having any of that shit.

When I kicked her ass to the virtual curb, I got a shit ton of emails from her about how I’m a huge asshole and that I’m not embracing community over competition. Using her passive-aggressive tactics to try and egg me on.

What this shitpreneur couldn’t grasp was that my group wasn’t for the self-serving pricks. It’s bad form to go into a group looking for business. And my members didn’t appreciate it, either. 

When you call out the shitpreneur, they will accuse you of what they are doing wrong.  

Shitpreneurs Gone Uppity

Or let's talk about that one shitpreneur who changed their name to something that is not even close to their real name and wanted to play the "holier than thou" card about people who have called them out not being mature.

You know mature adults do? They tell people about posers. They warn them about wolves in sheep's clothing. That's what adults do. 

I'm not sure if their post was aimed at me or someone else, but nonetheless, I feel compelled to respond. You see once again that when you call someone out for being a dick they have no recourse except to redirect the conversation back to the accuser(s). Such a played out strategy. 

This Isn't a Kumbaya Community

We all know that the majority of the design industry isn’t kumbaya, no matter how many people say it, it doesn’t make it so. It’s more like the Real Housewives of Orange County… full of snobs. If you don’t buy into their way of thinking, you’re an asshole. You’re not worthy. You’re below them. 

There is and will always be two different camps of design professionals that is made worse by the associations and the certifying bodies. Their message is clear (no matter what their branding messages say).

Either you’re with us or against us. 

If you don’t have this or that certification or if you don’t belong to this association, you’re not one of us. They will further this by helping to enact laws that prohibit decorators from doing their thing. 

And I’m seriously starting to think that the reason we don’t see this as much with the men entrepreneurs is that they already know it’s a bullshit strategy. They (and I) want to crush the "competition". We don't want to collaborate with fuck faces.

In my years of being an entrepreneur, there have been very few collaborations that were fruitful. You see a lot of affiliate circle jerks and not much else. Humanity hasn’t changed. 

There will always be cliques, and there will always be entrepreneur circle jerks that leave many of us disenchanted when we find out that their motivations aren’t in the best interest of our community. 

So for all of those shitpreneurs who want to pretend they want some utopian society, we’re not buying it. And you can stop right now. We don't need you in our community because you're not adding value, at all.

We, as a community of upstanding entrepreneurs with morals, will always have each other's backs. We don't have time to "network" with the slime of the earth. 

You can continue to knock us rebel designers down, but we don’t give a flying fuck. Know why? Because we’re too busy focusing on our own grass to notice if yours is greener. And we’re pretty sure it isn’t because it's covered in feces.

Alycia Wicker

Alycia Wicker is an interior design business coach specializing in helping soulful interior designers attract clients with clever marketing strategies. Celebrity gossip whore.